Using websites to cultivate online relationships : the application of the stewardship concept in public benefit organizations
Marian Olinski & Piotr Szamrowski
| Year of publication: |
2022
|
|---|---|
| Authors: | Olinski, Marian ; Szamrowski, Piotr |
| Subject: | fundraising | nonprofit organization | online environment | public relations | relationship management | Stewardship concept | Nonprofit-Organisation | Nonprofit organization | Öffentlichkeitsarbeit | Public relations | Website | Beziehungsmarketing | Relationship marketing | Fundraising | Electronic Commerce | E-commerce | Social Web | Social web | Nonprofit-Marketing | Nonprofit marketing | Nonprofit-Management | Nonprofit management |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10495142.2020.1798853 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013205205