Value co-creation in health care : a phenomenological examination of the doctor-patient encounter
Year of publication: |
October-December 2017
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Authors: | Osei-Frimpong, Kofi ; Owusu-Frimpong, Nana |
Published in: |
Journal of nonprofit & public sector marketing. - Binghamton, NY : Haworth, ISSN 1049-5142, ZDB-ID 1149235-1. - Vol. 29.2017, 4, p. 365-384
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Subject: | healthcare service delivery | phenomenology | service-dominant logic | service encounter | service experience | value co-creation | Service-Dominant Logic | Service-dominant logic | Dienstleistungsqualität | Service quality | Gesundheitsversorgung | Health care | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Gesundheitswesen | Health care system | Dienstleistungsmarketing | Services marketing | Beziehungsmarketing | Relationship marketing | Dienstleistung | Services | Kundenwert | Customer value |
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