Value co-destruction in hotel services : exploring the misalignment of cognitive scripts among customers and providers
Year of publication: |
2020
|
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Authors: | Järvi, Henna ; Keränen, Joona ; Ritala, Paavo ; Vilko, Jyri |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 77.2020, p. 1-13
|
Subject: | Value co-creation | Value co-destruction | Service experience | Hotel | Tourism | Script theory | Hotellerie | Hotel industry | Betriebliche Wertschöpfung | Value creation | Dienstleistungsqualität | Service quality | Kundenwert | Customer value | Kundenintegration | Customer integration | Dienstleistungsmanagement | Service management | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing |
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