Vector autoregression : a critical tool in the arsenal of sales response modeling
L. L. Leachman, Christie H. Paksoy and J. B. Wilkinson
| Year of publication: |
1994
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|---|---|
| Authors: | Leachman, Lori L. |
| Other Persons: | Paksoy, Christie H. (contributor) ; Wilkinson, J. B. (contributor) |
| Published in: |
Studies in economic analysis. - Columbia, SC, ISSN 0198-8263, ZDB-ID 1045223-0. - Vol. 15.1994, 2, p. 3-30
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| Subject: | Schätztheorie | Estimation theory | Zeitreihenanalyse | Time series analysis | Marketing | Werbung | Advertising | Kosten | Costs | Wirtschaftsmodell | Economic model | Reifen | Tyre | Theorie | Theory | USA | United States | 1972-1983 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001176451