Vertical integration and zero-rating interplay : an economic analysis of ad-supported and ad-free digital content
Year of publication: |
2020
|
---|---|
Authors: | Cho, Soohyun ; Qiu, Liangfei ; Bandyopadhyay, Subhajyoti |
Subject: | ad-free content | ad-supported content | content provider | game-theoretic model | Internet Service Provider | ISP | Vertical integration | zero rating | Vertikale Integration | Digitale Dienste | Web-based service | Internet | Content Management | Content management | Digitale Güter | Digital goods | Spieltheorie | Game theory | Telekommunikationssektor | Telecommunications industry |
-
Mo, Jeonghoon, (2017)
-
Should online content providers be allowed to subsidize content? : an economic analysis
Cho, Soohyun, (2016)
-
A DRM Solution for Online Content Using Blockchain - A Music Perspective
Gomaa, Ahmed, (2019)
- More ...
-
Sponsored Data : New Alignments Between Content Provider and Content Buyer in Digital Content Market
Cho, Soohyun, (2019)
-
Should online content providers be allowed to subsidize content? : an economic analysis
Cho, Soohyun, (2016)
-
Less Than Zero? The Economic Impact of Zero Rating on Content Competition
Cho, Soohyun, (2016)
- More ...