Vertical product differentiation in the lab : impact of consumers' preferences

Adriana Alventosa, Joana Pinho, Sílvia Ferreira Jorge and Margarida Catalão-Lopes

Year of publication:	2024
Authors:	Alventosa, Adriana ; Pinho, Joana ; Jorge, Sílvia Ferreira ; Catalão-Lopes, Margarida
Subject:	consumers’ preferences heterogeneity \| experimental economics \| Vertical product differentiation \| Produktdifferenzierung \| Product differentiation \| Konsumentenverhalten \| Consumer behaviour \| Experiment \| Präferenztheorie \| Theory of preferences \| Zahlungsbereitschaftsanalyse \| Willingness to pay \| Produktgestaltung \| Product design

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Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	10.1080/13504851.2023.2198189 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

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