Vertical relationship, complementarity and product innovation : an intellectual capital-based view
Year of publication: |
2014
|
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Authors: | Delgado-Verde, Miriam ; Martín de Castro, Gregorio ; Navas López, José Emilio ; Amores Salvadó, Javier |
Published in: |
Knowledge management research & practice : KMRP. - Basingstoke : Palgrave Macmillan, ISSN 1477-8238, ZDB-ID 2116287-6. - Vol. 12.2014, 2, p. 226-235
|
Subject: | intellectual capital | relational capital | supplier relationship | customer relationship | complementarity | product innovation | Immaterielle Werte | Intangible assets | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Innovation | Ressourcenorientierter Ansatz | Resource-based view | Produktentwicklung | New product development | Wissensmanagement | Knowledge management | Theorie | Theory | Wettbewerbsvorteil | Competitive advantage | Humankapital | Human capital | Innovationsmanagement | Innovation management |
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