Viral Marketing: Kundenempfehlungen im Internet
Year of publication: |
2000-08-28
|
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Authors: | Helm, Sabrina |
Publisher: |
Heinrich Heine Universität <Düsseldorf> / Lehrstuhl für Betriebswirtschaftslehre, insbes. Marketing |
Subject: | Internet |
Extent: | 32768 bytes 4 p. application/pdf |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | German |
Classification: | Sales promotion and advertising ; Individual Working Papers, Preprints ; No country specification |
Source: | USB Cologne (business full texts) |
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