Virtual agents in e-commerce : representational characteristics for seniors
Veena Chattaraman and Wi-Suk Kwon, Juan E. Gilbert, Soo In Shim
| Year of publication: |
2011
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|---|---|
| Authors: | Chattaraman, Veena ; Kwon, Wi-Suk ; Gilbert, Juan E. ; Shim, Soo In |
| Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7122, ZDB-ID 2551662-0. - Vol. 5.2011, 4, p. 276-297
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| Subject: | Electronic Commerce | E-commerce | Website | Virtuelle Realität | Virtual reality | Benutzerschnittstelle | User interface | Konsumentenverhalten | Consumer behaviour | Ältere Menschen | Elderly people | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009486391