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Color me effective : the impact of color saturation on perceptions of potency and product efficacy
Labrecque, Lauren I., (2025)
Why we like to touch : consumers' tactile esthetic appreciation explained by a balanced combination of unity and variety in product designs
Post, Ruben A. G., (2023)
Consumers' value perception and value construction : the case of bottled water in the Middle East
Almeshal, Soad A., (2018)
Valuing new currencies : a framework for future research
Raghubir, Priya, (2024)
Is 1/10 > 10/100? : the effect of denominator salience on perceptions of of base rates of health risk
Raghubir, Priya, (2008)
Perspektiven : ein Interview mit Prof. Priya Raghubir
Raghubir, Priya, (2018)