Vogue in Britain : authenticity and the creation of competitive advantage in the UK magazine industry
Howard Cox and Simon Mowatt
| Year of publication: |
2012
|
|---|---|
| Authors: | Cox, Howard ; Mowatt, Simon |
| Published in: |
Business history. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0007-6791, ZDB-ID 1394-8. - Vol. 54.2012, 1, p. 67-87
|
| Subject: | Zeitschriftenverlag | Magazine publishing | Amerikanisch | American | Spezialzeitschrift | Special interest magazine | Mode | Fashion | Wettbewerbsvorteil | Competitive advantage | Unternehmensgeschichte | Business history | Großbritannien | United Kingdom | USA | United States |
| Extent: | Ill. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009518321