Extent:
XVI, 350 S. : Ill., graph. Darst.
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Dissertation u.a. Prüfungsschriften
Language: German
Thesis:
Zugl.: Münster (Westfalen), Univ., Diss., 1998
ISBN: 3-8244-4358-9
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004011492