Wharton zur dynamischen Wettbewerbsstrategie
Alternative title: | Wharton on dynamic competitive strategy <dt.> |
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Year of publication: |
1998 ; Dt. Ausg.
|
Other Persons: | Day, George S. (ed.) ; Reibstein, David J. (contributor) |
Publisher: |
Düsseldorf : Econ |
Subject: | Strategisches Management | Strategic management | Wettbewerb | Competition | Strategie | Strategy | Marketingmanagement | Marketing management | Theorie | Theory | USA | United States | Wettbewerbsstrategie |
Description of contents: | Table of Contents [gbv.de] ; Description [gbv.de] |
Extent: | 494 S graph. Darst 24 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
Language: | German |
Notes: | Literaturangaben Enth. 17 Beitr. Gb. : DM 128.00 |
ISBN: | 3-430-17669-7 |
Classification: | Wettbewerb |
Source: | ECONIS - Online Catalogue of the ZBW |
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