What do we really need? : goals and values, security, and the perception of consumer necessity
Year of publication: |
February 2016
|
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Authors: | Norris, J. Ian ; Williams, Chloe E. |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 33.2016, 2, p. 73-81
|
Subject: | Konsumgüter | Consumer goods | Luxusgüter | Luxury goods | Bedürfnisse | Needs | Soziale Werte | Social values | Konsumentenverhalten | Consumer behaviour |
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