What drives consumer website stickiness intention? : the role of website service quality and website involvement
Year of publication: |
2021
|
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Authors: | Wu, Jinnan ; Liu, Lin ; Cui, Tingting |
Published in: |
International journal of services technology and management : IJSTM. - Geneva : Inderscience Enterprises Ltd., ISSN 1741-525X, ZDB-ID 2048156-1. - Vol. 27.2021, 3, p. 189-208
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Subject: | website stickiness | website service quality | WSQ | website involvement | affective involvement | stimulus-organism-response | SOR | motivation theory | Website | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Kundenzufriedenheit | Customer satisfaction | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing |
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