What drives consumer willingness to pay for environmental, social, and governance initiatives? : a choice experiment
| Year of publication: |
2025
|
|---|---|
| Authors: | Lyu, Seong Ok ; Kim, Changwook |
| Published in: |
Corporate social responsibility and environmental management. - Chichester : Wiley, ISSN 1535-3966, ZDB-ID 2083715-X. - Vol. 32.2025, 3, p. 3454-3470
|
| Subject: | choice experiment | ESG initiatives | gender difference | preferences | sports organizations | willingness to pay | Zahlungsbereitschaftsanalyse | Willingness to pay | Experiment | Corporate Social Responsibility | Corporate social responsibility | Geschlecht | Gender | Konsumentenverhalten | Consumer behaviour | Umweltschutz | Environmental protection | Sport | Sports |
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