What every manager should know about pricing
Year of publication: |
2024
|
---|---|
Authors: | Hinterhuber, Andreas |
Published in: |
The journal of business strategy. - Bradford : Emerald Group Publ., ISSN 2052-1197, ZDB-ID 2068174-4. - Vol. 45.2024, 4, p. 253-266
|
Subject: | Implementation | Management practice | Performance | Pricing | Pricing strategy | Value-based pricing |
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