What every retailer should know about the way into the shopper's head
| Year of publication: |
2003
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|---|---|
| Authors: | Soars, Brenda |
| Published in: |
International journal of retail & distribution management. - Bradford : Emerald, ISSN 0959-0552, ZDB-ID 10268844. - Vol. 31.2003, 11-12, p. 628-637
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