What factors influence the churn intention in the context of online learning platform
Jinzhe Yan, Yeonggil Kim, Zhao Zhao
| Year of publication: |
2022
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|---|---|
| Authors: | Yan, Jinzhe ; Kim, Yeonggil ; Zhao, Zhao |
| Published in: |
Journal of international trade & commerce. - Seoul, South Korea : Korea International Trade Research Institute, ISSN 2384-1958, ZDB-ID 2920576-1. - Vol. 18.2022, 5, p. 37-50
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| Subject: | Churn Intention | Influence | Online Learning Platform | PPM Model | E-Learning | E-learning | Digitale Plattform | Digital platform | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Social Web | Social web |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.16980/jitc.18.5.202210 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013483284