What makes sales in Chinese shampoo industry? : a DEA study based on efficient market hypothesis
Year of publication: |
2012
|
---|---|
Authors: | Yang, Chenchen ; Yang, Feng ; Xia, Qiong ; Ang, Sheng |
Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 24.2012, 4, p. 678-689
|
Subject: | China | Data-Envelopment-Analyse | Data envelopment analysis | Effizienzmarkthypothese | Efficient market hypothesis |
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