What Makes the Difference between Unsuccessful and Successful Firms in the German Mechanical Engineering Industry?

Against a background of rising costs and increasing competition, it is besoming more and more difficult for the small and medium-sized firms of the German mechanical engineering industry to be economically successful. The thesis that rapidly changing markets, products and production processes cause serious economic problems for these firms is, however, a proposition on an average trend. A substantial number of firms are not only capable of coping with these conditions and challenges, but are even able to expand their business activities, including employment. We may hypothesize that their product and market strategies as well as their internal mode of operation and organization differs significantly from those firms doing economically less well. In order to test the significance of factors which could lead to different levels of success, operationalized with data of the NIFA panel the method of static microsimulation is applied using the program MICSIM. This particular method offers the possibility of reweighting the information contained in micro datasets according to restrictions given by aggregated data (i.e. marginal distributions). The latter will be chosen in such a way that the number of firms with properties (strategies), hypothetically leading to success in terms of lower excess capacity, are 'artificially', increased in the sample. The research goal is to find out whether such hypothetical strategies are supported by the data. The basic finding that certain complex strategies are more often successful demonstrates that unidimensional approaches to modernize production are of less value. Only in those strategies wehere organization of production, technical equipment, degree of vertical integration, products and customers are part of an intergrated innovational strategy, is success most likely to be fuelled