What matters most in achieving customer satisfaction in banking? : a study from the perspective of employee characteristics
Year of publication: |
2022
|
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Authors: | Aslam, Wajeeha ; Farhat, Kashif ; Arif, Imtiaz ; Goi, Chai Lee |
Published in: |
The TQM journal : the international review of organizational improvement. - Bradford : Emerald Group Publ., ISSN 1754-274X, ZDB-ID 2420151-0. - Vol. 34.2022, 4, p. 627-650
|
Subject: | Customer satisfaction | Customer-oriented behavior | Employee etiquettes | Employee performance | Technical selling skills | Kundenzufriedenheit | Arbeitszufriedenheit | Job satisfaction | Arbeitsleistung | Job performance | Verkaufspersonal | Salespeople | Bank | Beziehungsmarketing | Relationship marketing |
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