What to do after visiting a museum? : from post-consumption evaluation to intensification and online content generation
Carmen Antón, Carmen Camarero, and María-José Garrido
| Year of publication: |
2019
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|---|---|
| Authors: | Antón, Carmen ; Camarero Izquierdo, Carmen ; Garrido Samaniego, María José |
| Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 58.2019, 6, p. 1052-1063
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| Subject: | tourist experience | museums | intensification | user-generated content | Museum | Urlaubsverhalten | Holiday behaviour | Social Web | Social web | Online-Marketing | Internet marketing | Kundenintegration | Customer integration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0047287518793040 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012050716