When gain/loss framing exerts its effects and how : examining the roles of risk perceptions, anticipated regret, and anxiety
Year of publication: |
2025
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Authors: | Kim, Jarim |
Published in: |
Journal of consumer behaviour. - Chichester : Wiley, ISSN 1479-1838, ZDB-ID 2094545-0. - Vol. 24.2025, 1, p. 499-511
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Subject: | anticipated regret | anxiety | energy drinks | gain/loss framing | risk perceptions | social distancing | Prospect Theory | Prospect theory | Risiko | Risk | Entscheidung unter Unsicherheit | Decision under uncertainty | Entscheidungstheorie | Decision theory | Angst | Anxiety | Risikopräferenz | Risk attitude | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception | Experiment |
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