Who benefits from offline investment : an analysis of strategic interactions between e-book pricing and bookstores’ investment
Ruxia Lyu, Cuihua Zhang, Zhitang Li, Chunyu Li
| Year of publication: |
2023
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|---|---|
| Authors: | Lyu, Ruxia ; Zhang, Cuihua ; Li, Zhitang ; Li, Chunyu |
| Published in: |
Electronic commerce research. - Dordrecht : Springer Science Business Media B.V., ISSN 1572-9362, ZDB-ID 2038488-9. - Vol. 23.2023, 4, p. 2605-2645
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| Subject: | E-book pricing | E-commerce | Investment efficiency | Offline investment | Revenue sharing ratio | Theorie | Theory | Electronic Commerce | Investition | Investment | Preismanagement | Pricing strategy | Elektronische Publikation | Electronic publishing | Investitionsentscheidung | Investment decision | Portfolio-Management | Portfolio selection |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s10660-022-09555-7 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014418185