Winning back technology disadopters : testing a technology readoption model in the context of mobile Internet services
Xin Xu, James Y. L. Thong, and Kar Yan Tam
| Year of publication: |
2017
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|---|---|
| Authors: | Xu, Xin ; Thong, James Y. L. ; Tam, Kar Y. |
| Published in: |
Journal of management information systems : JMIS. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0742-1222, ZDB-ID 883127-0. - Vol. 34.2017, 1, p. 102-140
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| Subject: | customer win-back | defensive bias | diffusion of innovation | knowledge accessibility | mobile Internet | technology adoption | technology disadopters | technology readoption | UTAUT | Innovationsdiffusion | Innovation diffusion | Innovationsakzeptanz | Innovation adoption | Internet | Mobilkommunikation | Mobile communications | Technischer Fortschritt | Technological change |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/07421222.2017.1297172 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011709822