Winning With Data : CRM and Analytics for the Business of Sports
by Fiona Green.
| Year of publication: |
[2018] ; 1st edition.
|
|---|---|
| Authors: | Green, Fiona |
| Institutions: | Taylor and Francis (contributor) |
| Publisher: |
Boca Raton, FL : Routledge, an imprint of Taylor and Francis, |
| Subject: | Beziehungsmarketing | Relationship marketing | Sport | Sports | Daten | Data |
| Extent: | 1 online resource (206 pages) 32 illustrations, text file, PDF. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index. |
| ISBN: | 978-1-315-10853-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013180395