Wired and dangerous : how your customers have changed and what to do about it
Chip R. Bell ; John R. Patterson
| Year of publication: |
2011
|
|---|---|
| Authors: | Bell, Chip R. ; Patterson, John R. |
| Publisher: |
San Francisco, Calif. : Berrett-Koehler |
| Subject: | Kundenmanagement | Kundenbindung | Customer relations. | Customer services. | Customer loyalty. | Internet. |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VII, 248 S. : Ill. 22 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Formerly CIP Uk. - Includes bibliographical references (p. 233-235) and index |
| ISBN: | 978-1-60509-975-0 ; 1-60509-975-9 |
| Source: |
Persistent link: https://www.econbiz.de/10009544010