With the best of intentions : a large sample test of the intention-behaviour gap in pro-environmental consumer behaviour
Martin Grimmer and Morgan P. Miles
| Year of publication: |
January 2017
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|---|---|
| Authors: | Grimmer, Martin ; Miles, Morgan P. |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 41.2017, 1, p. 2-10
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| Subject: | Social marketing | green policy | consumer behaviour | marketing research | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Marktforschung | Market research | Social Marketing | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.12290 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011685468