Words of mouth on destination images and intentions to revisit
Quang Linh Huynh
| Year of publication: |
2025
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|---|---|
| Authors: | Quang Linh Huynh |
| Published in: |
Marketing i menedžment innovacij : m&mi. - Sumy : [Verlag nicht ermittelbar], ISSN 2227-6718, ZDB-ID 2647971-0. - Vol. 16.2025, 1, p. 119-132
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| Subject: | tourism promotion | tourist behaviour | tourism destination | online marketing | Tra Vinh of Vietnam | Urlaubsverhalten | Holiday behaviour | Virales Marketing | Viral marketing | Vietnam | Viet Nam | Destinationsmanagement | Destination management | Online-Marketing | Internet marketing | Tourismusmarketing | Tourism marketing | Tourismus | Tourism | Tourismusregion | Tourism destination | Markenimage | Brand image | Herkunftsbezeichnung | Designation of origin |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.21272/mmi.2025.1-09 [DOI] hdl:11159/710552 [Handle] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015439106