Working customers in the hotel industry: and why they work
Year of publication: |
[2016]
|
---|---|
Authors: | Rieder, Kerstin ; Schröder, Marco ; Herms, Isabel ; Hausen, Anita |
Published in: |
Open tourism : open innovation, crowdsourcing and co-creation challenging the tourism industry. - Heidelberg : Springer, ISBN 978-3-642-54088-2. - 2016, p. 423-434
|
Subject: | Hotellerie | Hotel industry | Beziehungsmarketing | Relationship marketing |
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