Young consumers' perception of problems and usefulness of mobile shopping applications
Year of publication: |
2017
|
---|---|
Authors: | Knežević, Blaženka ; Delić, Mia |
Published in: |
Entrepreneurial business and economics review : EBER. - Kraków, ISSN 2353-883X, ZDB-ID 2776185-X. - Vol. 5.2017, 1, p. 43-58
|
Subject: | m-commerce | mobile applications | mobile browsers | risk perception | usability | students | Konsumentenverhalten | Consumer behaviour | Mobile Business | Mobile business | Mobilkommunikation | Mobile communications | Mobile Anwendung | Mobile application | Studierende | Students | Wahrnehmung | Perception | Mobiltelefon | Mobile phone | Online-Handel | Online retailing | Benutzerfreundlichkeit | Usability | Jugendliche | Youth |
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