Young customer responses to service robots vs. Humans in luxury retail : a multidisciplinary approach
Year of publication: |
2024
|
---|---|
Authors: | Rancati, Gaia ; Bartolotta, Sabrina ; Mauri, Maurizio ; Schultz, Carsten D. ; Chirico, Alice ; Gaggioli, Andrea |
Published in: |
Marketing : ZFP ; journal of research and management. - München : Beck, ISSN 0344-1369, ZDB-ID 717348-9. - Vol. 46.2024, 2, p. 3-19
|
Subject: | customer experience | Luxury | Neuroscience | Service robots | Social presence | Service encounter | Generation Z | Luxusgüter | Luxury goods | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Roboter | Robot | Kundenservice | Customer service | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Neurowissenschaften | Einzelhandel | Retail trade |
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