Younger customers' outlooks when selecting and changing a financial services provider : the case of Maltese students
Silvio John Camilleri & Denise Ellul
| Year of publication: |
April 2017
|
|---|---|
| Authors: | Camilleri, Silvio John ; Ellul, Denise |
| Published in: |
International journal of financial research. - Toronto : Sciedu Press, ISSN 1923-4023, ZDB-ID 2611282-6. - Vol. 8.2017, 2, p. 51-63
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| Subject: | bank marketing | customer loyalty | Malta | retail banking | students' bank accounts | young customers | Privatkundengeschäft | Personal banking | Beziehungsmarketing | Relationship marketing | Studierende | Students | Finanzdienstleistung | Financial services | Konsumentenverhalten | Consumer behaviour | Bankmarketing | Bank marketing | Bank | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.5430/ijfr.v8n2p51 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011779436