//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of business-to-business marketing"
~isPartOf:"Harvard business review : HBR"
~subject:"business marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Business-to-business marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
business marketing
Business-to-business marketing
143
B-to-B-Marketing
141
Lieferantenmanagement
76
Supplier relationship management
76
industrial marketing
57
Beziehungsmarketing
35
Relationship marketing
35
Marketing
26
Marketing management
24
Marketingmanagement
24
Salespeople
18
USA
18
United States
18
Verkaufspersonal
18
Selling
15
Verkauf
15
Confidence
11
Vertrauen
11
Bibliometrics
10
Bibliometrie
10
Innovation
10
Business network
9
Customer satisfaction
9
Kundenzufriedenheit
9
Marketing theory
9
Marketingtheorie
9
Unternehmensnetzwerk
9
Consumer behaviour
8
Konsumentenverhalten
8
Lieferkette
8
Supply chain
8
business-to-business marketing
8
Customer value
7
E-commerce
7
Electronic Commerce
7
Industrie
7
Innovation management
7
Innovationsmanagement
7
Kundenwert
7
more ...
less ...
Online availability
All
Undetermined
32
Type of publication
All
Article
54
Type of publication (narrower categories)
All
Article in journal
54
Aufsatz in Zeitschrift
54
Language
All
English
54
Author
All
Rodriguez, Michael
2
Ryu, Sungmin
2
Shoham, Aviv
2
Akrout, Houcine
1
Andersen, Otto
1
Anderson, James C.
1
Anisimova, Tatiana
1
Asseraf, Yoel
1
Bande, Belén
1
Banerjee, Probir
1
Barrett, Nigel J.
1
Besson, Ekaterina
1
Bindroo, Vishal
1
Bocconcelli, Roberta
1
Boyer, Stefanie
1
Brexendorf, Tim Oliver
1
Brink, Kyle E.
1
Brockman, Beverly K.
1
Brozovic, Danilo
1
Buvik, Arnt
1
Camarero Izquierdo, Carmen
1
Chang, Dae Ryun
1
Chao, Emmanuel
1
Chi, Yunjia
1
Ching, Lim Ai
1
Cho, Hyejeong
1
Cohen, Scott
1
Davies, Mark A. P.
1
Dong, Maggie Chuoyan
1
Dubinsky, Alan J.
1
Durmusoglu, Serdar S.
1
Echambadi, Raj
1
Eisend, Martin
1
Ennew, Christine T.
1
Ernst, Tanja
1
Fang, Shyh-Rong
1
Fernández-Ferrín, Pilar
1
Ferro, Carlos
1
Fiegenbaum, Avshalom
1
Fleming, David
1
more ...
less ...
Published in...
All
Journal of business-to-business marketing
Harvard business review : HBR
Technology analysis & strategic management
1
Source
All
ECONIS (ZBW)
54
Showing
1
-
10
of
54
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Some reflections on the state of business-to-business marketing research
Tzempelikos, Nektarios
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 119-130
Persistent link: https://www.econbiz.de/10013359015
Saved in:
2
How technology-based startups can use customer value propositions to gain pilot customers
Kirchberger, Markus
;
Wouters, Marc
;
Anderson, James C.
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 353-374
Persistent link: https://www.econbiz.de/10012392044
Saved in:
3
Promotion and prevention contracts in industry level firm to firm dyad
Chi, Yunjia
;
Zeng, Fue
;
Dong, Maggie Chuoyan
;
Song, Yiping
- In:
Journal of business-to-business marketing
27
(
2020
)
3
,
pp. 203-219
Persistent link: https://www.econbiz.de/10012289877
Saved in:
4
Customer satisfaction with consumption systems
Bindroo, Vishal
;
Mariadoss, Babu John
;
Echambadi, Raj
; …
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012196327
Saved in:
5
The influence of B to B social media message features on brand engagement : a fluency perspective
McShane, Lindsay
;
Pancer, Ethan
;
Poole, Maxwell
- In:
Journal of business-to-business marketing
26
(
2019
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012196257
Saved in:
6
Managing the next generation of sales, Gen Z/Millennial cusp : an exploration of grit, entrepreneurship, and loyalty
Rodriguez, Michael
;
Boyer, Stefanie
;
Fleming, David
; …
- In:
Journal of business-to-business marketing
26
(
2019
)
1
,
pp. 43-55
Persistent link: https://www.econbiz.de/10012196263
Saved in:
7
When does relational exchange matters? : social bond, trust and satisfaction
Shanka, Mesay Sata
;
Buvik, Arnt
- In:
Journal of business-to-business marketing
26
(
2019
)
1
,
pp. 57-74
Persistent link: https://www.econbiz.de/10012196266
Saved in:
8
Buyer-seller relationships of the dental devices industry in Taiwan : perspective of relationship
Wang, Yi-Sheng
- In:
Journal of business-to-business marketing
25
(
2018
)
3
,
pp. 169-186
Persistent link: https://www.econbiz.de/10011917200
Saved in:
9
Service business markets : relationship development in the maritime industry
Besson, Ekaterina
- In:
Journal of business-to-business marketing
25
(
2018
)
4
,
pp. 273-297
Persistent link: https://www.econbiz.de/10011956311
Saved in:
10
The power of international marketing functions: antecedents and consequences
Gnizy, Itzhak
;
Shoham, Aviv
- In:
Journal of business-to-business marketing
25
(
2018
)
2
,
pp. 67-89
Persistent link: https://www.econbiz.de/10011873875
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->