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isPartOf:"Journal of marketing research : JMR"
~person:"Clay, Karen"
~type_genre:"Aufsatz in Zeitschrift"
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Tariff choice with consumer learning and switching costs
Goettler, Ronald L.
;
Clay, Karen
- In:
Journal of marketing research : JMR
48
(
2011
)
4
,
pp. 633-652
Persistent link: https://www.econbiz.de/10009272407
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