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language:"eng"
~subject:"Retail chain"
~type_genre:"Aufsatz im Buch"
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Marketing in Forschung und Praxis : [Jubiläumsausgabe zum 40-jährigen Bestehen der Arbeitsgemeinschaft für Marketing]
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Strategies for cooperation
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ECONIS (ZBW)
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Relationship selling strategies to increase cooperation from dominant retail channel partners : findings of an exploratory study
Zippel, Christian
;
Wilkinson, John
;
Vogler, Thomas
- In:
Marketing in Forschung und Praxis : [Jubiläumsausgabe …
,
(pp. 709-724)
.
2013
Persistent link: https://www.econbiz.de/10009780061
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Integrated retail chains, franchising, and retailer cooperatives
Chillemi, Ottorino
;
Comino, Stefano
- In:
Strategies for cooperation
,
(pp. 175-182)
.
2005
Persistent link: https://www.econbiz.de/10003183791
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