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person:"Griffith, David A."
~person:"Jain, Subhash C."
~person:"Moffett, Michael H."
~subject:"Theorie"
~subject:"World"
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Griffith, David A.
Jain, Subhash C.
Moffett, Michael H.
Sander, Matthias
11
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9
Czinkota, Michael R.
8
Meissner, Hans Günther
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7
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Handbook of research in international marketing
1
International marketing ; Vol. 1
1
Journal of marketing
1
The Harcourt College Publishers series in management
1
The SAGE handbook of international marketing
1
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ECONIS (ZBW)
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Resource-advantage theory : insights for global marketing strategy research
Griffith, David A.
;
Yeo, ChangSeob
- In:
Handbook of research in international marketing
,
(pp. 158-178)
.
2011
Persistent link: https://www.econbiz.de/10009385444
Saved in:
2
International business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
;
Moffett, …
-
2009
-
European ed.
Persistent link: https://www.econbiz.de/10003743754
Saved in:
3
Marketing and the global legal environment
Jain, Subhash C.
;
Bird, Robert
- In:
The SAGE handbook of international marketing
,
(pp. 55-70)
.
2009
Persistent link: https://www.econbiz.de/10003792064
Saved in:
4
Standardization of international marketing strategy : some research hypotheses
Jain, Subhash C.
-
2008
Persistent link: https://www.econbiz.de/10003655495
Saved in:
5
International business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
-
2005
-
7. ed
Persistent link: https://www.econbiz.de/10001814575
Saved in:
6
International business
Czinkota, Michael R.
-
2002
-
6. ed.
Persistent link: https://www.econbiz.de/10013467348
Saved in:
7
Global business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
;
Moffett, …
-
2001
-
3. ed
Persistent link: https://www.econbiz.de/10001510459
Saved in:
8
Standardization of international marketing strategy : some research hypotheses
Jain, Subhash C.
- In:
Journal of marketing
53
(
1989
)
1
,
pp. 70-79
Persistent link: https://www.econbiz.de/10001059731
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