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person:"Sauter, Ralf"
~person:"Bell, Sandra"
~person:"Borley, Graham"
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Search: subject_exact:"Unterhaltungselektronische Industrie"
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Consumer electronics industry
7
Unterhaltungselektronik-Industrie
7
Brand management
4
Markenführung
4
Strategisches Management
4
Auslandsgeschäft
3
China
3
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3
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Elektronikindustrie
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English
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Sauter, Ralf
Bell, Sandra
Borley, Graham
Glowik, Mario
7
Claussen, Jörg
6
Lotti, Francesca
5
Santarelli, Enrico
5
Vivarelli, Marco
5
Falck, Oliver
4
Grohsjean, Thorsten
4
Kenney, Martin
4
Taymaz, Erol
4
Hikino, Takashi
3
Klepper, Steven
3
Schwartzman, David
3
Von Nordenflycht, Andrew
3
Yılmaz, Kamil
3
Apáthy, Ervin
2
Bald, Thorsten
2
Bankhofer, Udo
2
Baumann, Sabine
2
Bayus, Barry L.
2
Bosch, Frans A. J. van den
2
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2
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Carroll, Glenn R.
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2
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2
Gandal, Neil
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Guceri-Ucar, Gozem
2
Hasenpusch, Tim
2
Hazewindus, Nicolaas
2
Hein, Bernhard
2
Kennedy, Scott
2
King, Stephen P.
2
Krause-Jensen, Jakob
2
Kretschmer, Tobias
2
Le Mens, Gaël
2
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Contributions to Economics
2
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
1
Kunden und Markt im Fokus : mit Marketingcontrolling zum Erfolg
1
Management development : perspectives from research and development
1
Management development : perspectives from research and practice
1
SpringerLink / Bücher
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ECONIS (ZBW)
7
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1
Raising future leaders
Ponsford, Claire
;
Borley, Graham
- In:
Management development : perspectives from research and …
,
(pp. 134-158)
.
2012
Persistent link: https://www.econbiz.de/10009540249
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2
Ausbau der Premiumpositionierung durch CRM
Seidl, Oliver
;
Sauter, Ralf
- In:
Kunden und Markt im Fokus : mit Marketingcontrolling …
,
(pp. 119-131)
.
2010
Persistent link: https://www.econbiz.de/10008667987
Saved in:
3
Customer Relationship Management (CRM) bei der Loewe AG : Premiumpositionierung und Prozessoptimierung aus Sicht des Controllings
Seidl, Oliver
;
Dolle, Roland
;
Sauter, Ralf
- In:
Controlling : Zeitschrift für erfolgsorientierte …
22
(
2010
)
8/9
,
pp. 490-496
Persistent link: https://www.econbiz.de/10008649542
Saved in:
4
International brand management of Chinese companies : case studies on the Chinese household appliances and consumer electronics industry entering US and Western European markets
Bell, Sandra
-
2008
Persistent link: https://www.econbiz.de/10003627763
Saved in:
5
International brand management of Chinese companies : case studies on the Chinese household appliances and consumer electronics industry entering US and western European markets
Bell, Sandra
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10013518389
Saved in:
6
International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets
Bell, Sandra
(
contributor
)
-
2008
This book is a must read for all those interested in building successful global brands and for all those interested in China and Chinese companies - A strange combination? No. Based on extensive research and interviews with Lenovo, Haier, TCL, Hisense and key decision makers worldwide, Sandra...
Persistent link: https://www.econbiz.de/10014014431
Saved in:
7
Raising future leaders
Ponsford, Claire
;
Borley, Graham
- In:
Management development : perspectives from research and …
,
(pp. 134-154)
.
2007
Persistent link: https://www.econbiz.de/10003434003
Saved in:
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