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subject:"Mobile communications"
~subject:"Internet marketing"
~subject:"Telekommunikationssektor"
~type_genre:"Case study"
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Search: subject_exact:"Schnurloses Telefon"
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Mobile communications
Internet marketing
Telekommunikationssektor
Mobile phone
47
Mobiltelefon
47
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10
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10
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8
New product development
6
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ECONIS (ZBW)
11
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1
Co-create a smart phone brand with consumers via social media : a case study of Xiaomi in China
Yang, Sophie
;
Wos, Anna
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 27-34)
.
2017
Persistent link: https://www.econbiz.de/10011537858
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2
Platforms, network effects and small business dynamics in China : case study of the Shanzhai cell phone industry
Ding, Ke
;
Pan, Jiutang
-
2011
Persistent link: https://www.econbiz.de/10009236840
Saved in:
3
Making a rod for one's own back : employee bargaining for smartphones in a Telco's R&D department
Russell, Christopher
- In:
Managing dynamic technology-oriented businesses : high …
,
(pp. 103-118)
.
2012
Persistent link: https://www.econbiz.de/10009688558
Saved in:
4
Optimizing market segmentation for a global mobile phone provider for both targeting and insight
O'Regan, Marc
;
Ashok, Kalidas
;
Maksimova, Olga
; …
- In:
Journal of advertising research
51
(
2011
)
4
,
pp. 571-577
Persistent link: https://www.econbiz.de/10009502016
Saved in:
5
Supporting marketing practices : mobile network operators' value added services changing the way of doing business
Nasır, Süphan
- In:
Handbook of research on mobile marketing management
,
(pp. 158-172)
.
2010
Persistent link: https://www.econbiz.de/10003919359
Saved in:
6
Using semiotic analysis to determine effectiveness of advertising in Internet marketing
Hynes, Geraldine E.
;
Janson, Marius A.
- In:
Discourse, identities and genres in corporate …
,
(pp. 163-184)
.
2010
Persistent link: https://www.econbiz.de/10009013069
Saved in:
7
So managen sie Hyperwachstum
Izosimov, Alexander V.
- In:
Harvard-Business-Manager : das Wissen der Besten
30
(
2008
)
9
,
pp. 74-84
Persistent link: https://www.econbiz.de/10003744601
Saved in:
8
Managing hypergrowth
Izosimov, Alexander V.
- In:
Harvard business review : HBR
86
(
2008
)
4
,
pp. 121-127
Persistent link: https://www.econbiz.de/10003668033
Saved in:
9
One : Yesss! To discounts in the mobile phone market
Stolla, Cornelia
;
Pillinger, Jürgen
- In:
Strategic innovation : building new growth businesses
,
(pp. 80-90)
.
2008
Persistent link: https://www.econbiz.de/10009235791
Saved in:
10
A forecast combination methodology for demand forecasting
May, J. Gaylord
;
Sulek, Joanne M.
- In:
Advances in business and management forecasting
4
(
2006
),
pp. 277-287
Persistent link: https://www.econbiz.de/10003751412
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