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subject:"Technology Acceptance Model"
~isPartOf:"International journal of e-business research : an official publication of the Information Resources Management Association"
~isPartOf:"Technological forecasting & social change : an international journal"
~person:"Kapoor, Deepa"
~subject:"Markenimage"
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Technology Acceptance Model
Markenimage
Beziehungsmarketing
1
Blog
1
Brand Awareness
1
Brand image
1
Confidence
1
Consumer behaviour
1
Customer Attitude
1
Customer satisfaction
1
Data protection
1
Datenschutz
1
Dienstleistungsqualität
1
Innovation adoption
1
Innovationsakzeptanz
1
Konsumentenverhalten
1
Kundenzufriedenheit
1
Perceived Trust
1
Perceived Usefulness
1
Purchase Intention
1
Relationship marketing
1
Reputation
1
Reviews
1
Service quality
1
Sponsoring
1
Sponsorship
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Sponsorship Disclosure
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Structural equation model
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Strukturgleichungsmodell
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Kapoor, Deepa
Akple, Maxwell Selase
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Alam, Md. Moddassir
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Okumuş, Abdullah
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International journal of e-business research : an official publication of the Information Resources Management Association
Technological forecasting & social change : an international journal
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Influencer review effect on customer purchase intention : an extension of TAM
Sethi, Ruhi
;
Kapoor, Deepa
- In:
International journal of e-business research : an …
17
(
2021
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10012501775
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