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type_genre:"Article in journal"
~isPartOf:"Ekonomika poljoprivrede"
~isPartOf:"European research studies"
~isPartOf:"Health marketing quarterly"
~subject:"Marketing cooperation"
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Marketing cooperation
Marketingkooperation
3
Brand management
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Attribute-Level Complementarities
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Ausländische Tochtergesellschaft
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Ekonomika poljoprivrede
European research studies
Health marketing quarterly
The journal of brand management : an international journal
13
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
6
Handelsforschung
3
Journal of rural cooperation
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Berichte über Landwirtschaft : Zeitschrift für Agrarpolitik und Landwirtschaft
2
International journal of industrial organization
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International journal of technology marketing : IJTMkt
2
Journal of business research : JBR
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Marketing : ZFP ; journal of research and management
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Psychology & marketing
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The journal of product & brand management
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Versicherungswirtschaft : Magazin für Führungskräfte und Entscheider
2
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
1
Agribusiness : an internat. journal
1
Agricultural and resource economics review : ARER
1
Agricultural economics : the journal of the International Association of Agricultural Economists
1
American journal of agricultural economics
1
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
1
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
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Betriebswirtschaftliche Forschung und Praxis : BFuP
1
Central European journal of operations research : CEJOR ; official journal of the Austrian, Croatian, Czech, Hungarian, Slovakian and Slovenian OR Societies
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Cogent business & management
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Economic notes : economic review of Banca Monte dei Paschi di Siena
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Economic systems
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European journal of marketing
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European journal of marketing : EJM
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of hospitality management
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ECONIS (ZBW)
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Is co-branding a double-edged sword for brand partners?
Lee, Chia-Lin
- In:
European research studies
17
(
2014
)
4
,
pp. 19-34
Persistent link: https://www.econbiz.de/10012003672
Saved in:
2
Hospital affiliations, co-branding, and consumer impact
Gombeski, William R.
;
Claypool, Joe O.
;
Karpf, Michael
; …
- In:
Health marketing quarterly
31
(
2014
)
1
,
pp. 65-77
Persistent link: https://www.econbiz.de/10010362776
Saved in:
3
Motivations to participate in collective agricultural marketing in Hungary
Tóth, Anikó
;
Forgács, Csaba
;
Fertő, Imre
- In:
Ekonomika poljoprivrede
58
(
2011
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10009308877
Saved in:
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