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type_genre:"Thesis"
~accessRights:"restricted"
~subject:"Bankmarketing"
~type_genre:"Article in journal"
~type_genre:"Working Paper"
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ECONIS (ZBW)
11
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1
Moderating role of customer empowerment on the relationship between CRM approaches and customer loyalty in banking industry of Kuwait
Aldaihani, Faraj Mazyed Faraj
- In:
International journal of business excellence : IJBEX
33
(
2024
)
3
,
pp. 341-371
Persistent link: https://www.econbiz.de/10015062123
Saved in:
2
The mediating role of technology innovation in the relationship between customer relationship management and customer loyalty, a case of Kuwaiti banking industry
Aldaihani, Faraj Mazyed Faraj
;
Ali, Noor Azman Bin
- In:
International journal of business innovation and …
30
(
2023
)
2
,
pp. 218-239
Persistent link: https://www.econbiz.de/10014293963
Saved in:
3
How important is CRM toward customer's loyalty to conventional and Islamic bank marketing strategy? : a case study from Indonesia
Munandar, Jono Mintarto
;
Oktaviani, Dewi
;
Angraini, Yenni
- In:
Journal of Islamic marketing
13
(
2022
)
1
,
pp. 246-263
Persistent link: https://www.econbiz.de/10012797434
Saved in:
4
From traditional banking to technology-enabled banking services in India : a study of bank customers' perceptive
Ali, Liaqat
;
Kaur, Simran Jit
- In:
Journal for global business advancement : JGBA
15
(
2022
)
4
,
pp. 447-468
Persistent link: https://www.econbiz.de/10014309015
Saved in:
5
A comparative study of customer service level based on service marketing mix (7Ps) in selected public and private sector banks in Bhopal, MP, India, by using mystery shopping as a...
Kumar, Satyendra
;
Almoula, Trupti Samir
- In:
International journal of financial services management …
10
(
2020
)
3
,
pp. 239-267
Persistent link: https://www.econbiz.de/10012510366
Saved in:
6
Corporate image advertising in the banking industry
Loveland, Karen A.
;
Smith, Katherine Taken
;
Smith, L. Murphy
- In:
Services marketing quarterly
40
(
2019
)
4
,
pp. 331-341
Persistent link: https://www.econbiz.de/10012179192
Saved in:
7
Customer relationship management practices and customer loyalty in commercial banks : an empirical study
Darli, Linie
;
Vasanthagopal, R.
- In:
Mudra : journal of finance and accounting
4
(
2017
)
2
,
pp. 62-71
Persistent link: https://www.econbiz.de/10011874744
Saved in:
8
Key strategic prescription for Indian financial services sector : a study with special reference to ICICI Bank
Mittal, Anurag
- In:
Manthan : journal of commerce and management
4
(
2017
)
1
,
pp. 82-93
Persistent link: https://www.econbiz.de/10011863128
Saved in:
9
Banken und Erlebnisorientierung : Verhaltenswirkungen aus umweltpsychologischer Perspektive
Klaus, Kerstin
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515460
Saved in:
10
Effiziente Gestaltung bankspezifischer CRM-Prozesse : ein praxisorientiertes Referenz-Organisationsmodell
Mengue Nkoa, Clément U.
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515323
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