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type_genre:"Working Paper"
~person:"Bergh, Jeroen C. J. M. van den"
~person:"Burmann, Christoph"
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Bergh, Jeroen C. J. M. van den
Burmann, Christoph
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Gestaltung von Shoppingerlebnissen im stationären Einzelhandel mit digitalen Technologien : dargestellt am Beispiel der Luxusmodebranche
Burmann, Christoph
;
Mahn, Luisa
-
2020
Persistent link: https://www.econbiz.de/10012296636
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2
Implikationen neuroökonomischer Forschungsergebnisse für die identitätsbasierte Führung von FMCG-Premiummarken
Burmann, Christoph
;
Boch, Sonja
-
2010
Persistent link: https://www.econbiz.de/10009665191
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Abolishing GDP
Bergh, Jeroen C. J. M. van den
-
2007
Persistent link: https://www.econbiz.de/10003423017
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