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~isPartOf:"Advertising, promotion, and new media"
~subject:"Advertising"
~subject:"Direktmarketing"
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Advertising, promotion, and new media
International journal of internet marketing and advertising : IJIMA
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of promotion management : innovations in planning and applied research
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Young consumers : insight and ideas for responsible marketers
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Application of gaming in new media marketing
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Arab economic and business journal
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Arbeitspapier / Lehr- und Forschungsteam Marketing, European Business School, Private Wissenschaftliche Hochschule, Schloß Reichartshausen
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Asia Pacific journal of marketing and logistics
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Asian Academy of Management journal : AAMJ
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Asian journal of marketing : the official journal of the Marketing Institute of Singapore
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Mobile advertising : a research agenda
Rodriguez Perlado, Virginia
;
Barwise, Patrick
- In:
Advertising, promotion, and new media
,
(pp. 261-277)
.
2015
Persistent link: https://www.econbiz.de/10011708686
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