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~isPartOf:"Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation"
~isPartOf:"Journal of retailing"
~isPartOf:"Psychology & marketing"
~subject:"Kundenbindungsprogramm"
~subject:"Retail trade"
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Search: subject_exact:"Kundenbeziehungen"
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Kundenbindungsprogramm
Retail trade
Beziehungsmarketing
247
Relationship marketing
247
Consumer behaviour
146
Konsumentenverhalten
146
Customer satisfaction
57
Kundenzufriedenheit
57
Einzelhandel
56
Brand management
36
Markenführung
36
Dienstleistungsqualität
35
Service quality
35
Brand image
29
Markenimage
29
Brand
24
Markenartikel
22
Online retailing
21
Online-Handel
21
E-commerce
17
Electronic Commerce
17
Distribution channel
16
Vertriebsweg
16
Marketing management
15
Marketingmanagement
15
Social Web
15
Social web
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Emotion
14
Beschwerdemanagement
13
Complaint management
13
Customer service
13
Kundenservice
13
Internet marketing
11
Online-Marketing
11
Salespeople
11
Verkaufspersonal
11
Confidence
10
Loyalty program
10
Vertrauen
10
Viral marketing
10
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Grewal, Dhruv
7
Noble, Stephanie M.
3
Papenhoff, Heike
3
Al-Nabhani, Khalid
2
Blut, Markus
2
Darley, William K.
2
Evanschitzky, Heiner
2
Guha, Abhijit
2
Kumar, V.
2
McLean, Graeme J.
2
Neslin, Scott A.
2
Pauwels, Koen
2
Reinartz, Werner J.
2
Rese, Mario
2
Ruyter, Ko de
2
Wilke, Annika
2
Acuti, Diletta
1
Ahlbom, Carl-Philip
1
Ahn, Sun Joo
1
Aiello, Gaetano
1
Ailawadi, Kusum L.
1
Aiolfi, Simone
1
Algesheimer, René
1
Andrews, Demetra
1
Ansari, Shiveen
1
Arnold, Todd J.
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Arroyo, Christian Camilo
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Baldus, Brian
1
Bearden, William O.
1
Beatty, Sharon E.
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Beauchamp, J. P.
1
Bellini, Silvia
1
Benoit, Sabine
1
Berg, Bettina
1
Bijmolt, Tammo H. A.
1
Bilgicer, Tolga
1
Biswas, Dipayan
1
Blair, Edward A.
1
Bodapati, Anand V.
1
Bolander, Willy
1
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Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
Journal of retailing
Psychology & marketing
Journal of retailing and consumer services
189
Journal of business research : JBR
63
The international review of retail, distribution and consumer research
48
International journal of retail & distribution management
36
International journal of retail and distribution management
30
Journal of the Academy of Marketing Science
23
The journal of services marketing
23
International journal of hospitality management
14
Journal of strategic marketing
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
13
Marketing intelligence & planning
13
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
12
Management science : journal of the Institute for Operations Research and the Management Sciences
12
Cogent business & management
10
European journal of marketing : EJM
10
International journal of electronic marketing and retailing : IJEMR
10
The service industries journal
10
International journal of production economics
9
SpringerLink / Bücher
9
European journal of operational research : EJOR
8
International journal of business information systems : IJBIS
8
Journal of service management
8
Journal of travel and tourism marketing
8
Service business
8
Services marketing quarterly
8
Asia Pacific journal of marketing and logistics
7
Industrial marketing management : the international journal for industrial and high-tech firms
7
International journal of electronic commerce : IJEC
7
Journal of marketing
7
Marketing letters : a journal of research in marketing
7
The journal of consumer marketing
7
Gabler Edition Wissenschaft
6
Journal of business economics and management
6
Journal of hospitality marketing & management
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of internet commerce
6
Journal of operations management
6
Omega : the international journal of management science
6
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ECONIS (ZBW)
65
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1
Should online retailers emphasize efficiency or experience? : first insights on the evolution and heterogeneity of website attributes
El-Manstrly, Dahlia
;
Herhausen, Dennis
;
Guha, Abhijit
; …
- In:
Journal of retailing
100
(
2024
)
2
,
pp. 274-292
Persistent link: https://www.econbiz.de/10015065218
Saved in:
2
The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores
Shahid, Shadma
;
Paul, Justin
;
Gilal, Faheem Gul
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1398-1412
Persistent link: https://www.econbiz.de/10013280107
Saved in:
3
Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.
;
Tocco, Barbara
;
Brečić, Ružica
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
Saved in:
4
"If you loved our product" : do conditional review requests harm retailer loyalty?
Koukova, Nevena T.
;
Wang, Rebecca Jen-Hui
;
Isaac, Mathew S.
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 85-101
Persistent link: https://www.econbiz.de/10014283363
Saved in:
5
Sustaining shopping momentum in retail malls using real-time messaging
Vakeel, Khadija Ali
;
Fudurić, Morana
;
Viswanathan, Vijay
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 102-114
Persistent link: https://www.econbiz.de/10014283364
Saved in:
6
Co-creating affective atmospheres in retail experience
Joy, Annamma
;
Wang, Jeff Jianfeng
;
Orazi, Davide C.
; …
- In:
Journal of retailing
99
(
2023
)
2
,
pp. 297-317
Persistent link: https://www.econbiz.de/10014322019
Saved in:
7
A meta-analytic investigation of the organizational identification : job performance relationship in the frontlines
Lee, Na Young
;
Zablah, Alex R.
;
Noble, Stephanie M.
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 370-384
Persistent link: https://www.econbiz.de/10014461658
Saved in:
8
The influence of frontline employee self-disclosure about products in a retail store on customer trust in the retailer in the context of service encounters
Park, Jihye
;
Yi, Youjae
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1417-1430
Persistent link: https://www.econbiz.de/10014291940
Saved in:
9
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
10
More than machines : the role of the future retail salesperson in enhancing the customer experience
Pappas, Alec
;
Fumagalli, Elena
;
Rouziou, Maria
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 518-531
Persistent link: https://www.econbiz.de/10014465643
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