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~isPartOf:"European journal of marketing : EJM"
~subject:"Personality psychology"
~subject:"Theory"
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Search: subject_exact:"Consumer Behaviour"
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Personality psychology
Theory
Consumer behaviour
348
Konsumentenverhalten
347
Brand management
78
Markenführung
78
Brand image
74
Markenimage
74
Beziehungsmarketing
50
Relationship marketing
50
Brand
45
Markenartikel
45
Customer satisfaction
33
Kundenzufriedenheit
33
Advertising effects
32
Werbewirkung
32
Emotion
31
Einzelhandel
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Retail trade
27
Advertising
24
Marketing management
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Marketingmanagement
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Werbung
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Dienstleistungsqualität
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Service quality
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Viral marketing
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Virales Marketing
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Großbritannien
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Persönlichkeitspsychologie
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Dwivedi, Yogesh Kumar
2
Kaushik, Geetanjali
2
Rabbanee, Fazlul K.
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Rana, Nripendra P.
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Roy, Rajat
2
Sharma, Piyush
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Simintiras, Antonis C.
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Elmadağ Baş, Ayşe Banu
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European journal of marketing : EJM
Journal of business research : JBR
165
Journal of retailing and consumer services
103
NBER working paper series
96
Working paper / National Bureau of Economic Research, Inc.
86
NBER Working Paper
82
Journal of consumer research : JCR ; an interdisciplinary bimonthly
80
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
78
Discussion paper / Centre for Economic Policy Research
71
Management science : journal of the Institute for Operations Research and the Management Sciences
71
Journal of economic psychology : research in economic psychology and behavioral economics
68
Psychology & marketing
63
Economics letters
58
Gabler Edition Wissenschaft
57
Europäische Hochschulschriften / 5
56
International journal of industrial organization
55
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
55
European journal of operational research : EJOR
54
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
52
Journal of economic behavior & organization : JEBO
51
SpringerLink / Bücher
49
CESifo working papers
44
Journal of marketing research : JMR
42
The American economic review
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International journal of hospitality management
39
Discussion papers / CEPR
37
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
36
Marketing letters : a journal of research in marketing
35
Journal of economics
33
Operations research
33
Working paper
33
Discussion paper
32
International journal of consumer studies
32
Discussion paper / Tinbergen Institute
31
The journal of product & brand management
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Research in consumer behavior
30
International journal of production economics
29
The Rand journal of economics
29
Applied economics
28
Journal of consumer research : JCR ; an interdisciplinary journal
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ECONIS (ZBW)
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Adventure versus gratification : emotional shopping in online auctions
Lee, Min-young
;
Kim, Youn-kyung
;
Lee, Hyun-joo
- In:
European journal of marketing : EJM
47
(
2013
)
1/2
,
pp. 49-70
Persistent link: https://www.econbiz.de/10009718552
Saved in:
32
The role of other customer effect in corporate marketing : its impact on corporate image and consumer-company identification
Karaosmanoǧlu, Elif
;
Elmadağ Baş, Ayşe Banu
;
Zhang, …
- In:
European journal of marketing : EJM
45
(
2011
)
9/10
,
pp. 1416-1445
Persistent link: https://www.econbiz.de/10009378630
Saved in:
33
Visual product aesthetics : a hierarchical analysis of its trait and value antecedents and its behavioral consequences
Mowen, John C.
;
Fang, Xiang
;
Scott, Kristin
- In:
European journal of marketing : EJM
44
(
2010
)
11/12
,
pp. 1744-1762
Persistent link: https://www.econbiz.de/10008773204
Saved in:
34
E-consumer behaviour
Dennis, Charles
;
Merrilees, Bill
;
Jayawardhena, Chanaka
; …
- In:
European journal of marketing : EJM
43
(
2009
)
9/10
,
pp. 1121-1139
Persistent link: https://www.econbiz.de/10009525804
Saved in:
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