//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of advertising : the review of marketing communications"
~subject:"Consumer preferences"
~subject:"Perception"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Product Design"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Consumer preferences
Perception
Advertising
2
Aesthetics
2
Consumer behaviour
2
Konsumentenverhalten
2
Product design
2
Produktgestaltung
2
Werbung
2
Ästhetik
2
Aesthetic pleasure
1
Artists
1
Brand image
1
Comprehension
1
Empirical aesthetics
1
Künstler
1
Markenimage
1
Measurement
1
Messung
1
Processing fluency
1
Visual metaphor
1
Wahrnehmung
1
advertising imagery
1
antithetical aesthetic
1
artistic quality
1
ideal beauty
1
scale development
1
transgression
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Bronkhorst, Ewald
1
Enschot, Renske van
1
Hooijdonk, Charlotte van
1
Published in...
All
International journal of advertising : the review of marketing communications
Product experience
24
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
9
International journal of product development : IJPD
6
Journal of retailing and consumer services
4
Psychology & marketing
4
The journal of brand management : an international journal
4
Beiträge zum Produkt-Marketing
3
Forschungs-/Entwicklungs-/Innovations-Management
2
International journal of consumer studies
2
Journal of business research : JBR
2
Journal of consumer behaviour : an international research review
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of retailing
2
Personality, design and marketing : matching design to customer personal preferences
2
Beiträge zur Sensorik im Marketing
1
Discussion papers / CEPR
1
European journal of marketing : EJM
1
Gabler-Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
1
Games and economic behavior
1
Hagley perspectives on business and culture
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Interdisciplinary public finance, business and economics studies ; Volume 5
1
International journal of quality and service sciences
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Journal of Consumer Marketing
1
Journal of Indian business research
1
Journal of business venturing
1
Journal of economic behavior & organization : JEBO
1
Journal of international consumer marketing
1
Journal of marketing communications
1
Journal of marketing research
1
Journal of marketing theory and practice
1
LIDAM discussion paper CORE
1
Marketing intelligence & planning
1
Multisensory packaging : designing new product experiences
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Schriftenreihe Studien zum Konsumentenverhalten
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Refining replacements : validating a revised typology of visual metaphor using perceived processing fluency and aesthetic pleasure
Enschot, Renske van
;
Hooijdonk, Charlotte van
; …
- In:
International journal of advertising : the review of …
42
(
2023
)
2
,
pp. 344-367
Persistent link: https://www.econbiz.de/10014234040
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->