//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of advertising research"
~subject:"Confidence"
~subject:"Viral marketing"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Internet marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Confidence
Viral marketing
Internet marketing
317
Online-Marketing
317
Consumer behaviour
151
Konsumentenverhalten
151
Social Web
136
Social web
136
Advertising effects
107
Werbewirkung
107
Advertising
65
Werbung
65
Brand management
64
Markenführung
64
Virales Marketing
53
social media
48
Beziehungsmarketing
43
Relationship marketing
43
Brand image
42
Markenimage
42
Online retailing
39
Online-Handel
39
USA
37
United States
37
E-commerce
35
Electronic Commerce
35
Marketing management
26
Marketingmanagement
26
Website
22
Internet
20
Facebook
16
Brand
12
Markenartikel
12
Mobile communications
12
Mobilkommunikation
12
advertising
12
social media marketing
12
Vertrauen
11
Customer satisfaction
10
KMU
10
more ...
less ...
Online availability
All
Undetermined
29
Type of publication
All
Article
62
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
62
Language
All
English
62
Author
All
Aakash
1
Abhijith, U.
1
Aggarwal, Anu Gupta
1
Ahmed, Zafar U.
1
Akdoğan, Kutay
1
Aksoy, Nilsah Cavdar
1
Al Alam, Adel F.
1
Al-Karaghouli, Wafi
1
Al-Mamun, Abdullah
1
Alan, Alev Kocak
1
Alboqami, Hassan
1
Armelini, Guillermo
1
Aziz, Miriam R.
1
Babakus, Emin
1
Baeshen, Yasser
1
Balakrishnan, Janarthanan
1
Balasubramanian, Senthil Arasu
1
Bao, Tong
1
Barth, Vincent
1
Barthel, Eva-Maria
1
Bayram, Murat
1
Bhat, Savita
1
Boistel, Philippe
1
Bélanger, Charles H.
1
Campbell, Colin
1
Canbolat, Mustafa S.
1
Carneiro-da-Cunha, Julio Araujo
1
Chakraborty, Uttam
1
Chan, Terri H.
1
Chay Yau Choon
1
Chen, Tsai
1
Chow, Cheris W. C.
1
Cohen, Justin
1
Corstjens, Marcel
1
Craig, C. S.
1
Dadvari, Alaleh
1
Dagistanli, Hayri Sinan
1
Dangi, Hamendra Kumar
1
De Cicco, Roberta
1
Decker, Reinhold
1
more ...
less ...
Published in...
All
International journal of internet marketing and advertising : IJIMA
Journal of advertising research
Journal of business research : JBR
85
Journal of retailing and consumer services
56
International journal of hospitality management
46
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
40
Journal of marketing communications
35
International journal of electronic marketing and retailing : IJEMR
34
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
31
Information systems research : ISR
29
Tourism management : research, policies, practice
27
Electronic commerce research
26
Journal of internet commerce
24
Journal of management information systems : JMIS
24
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
24
International journal of advertising : the review of marketing communications
22
International journal of contemporary hospitality management
21
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
21
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
20
Journal of hospitality marketing & management
19
International journal of technology marketing : IJTMkt
18
Journal of electronic commerce research : JECR
18
Journal of marketing
18
Journal of promotion management : innovations in planning and applied research
16
Journal of travel and tourism marketing
15
Psychology & marketing
15
The journal of product & brand management
14
International journal of advertising : the quarterly review of marketing communications
13
International journal of consumer studies
13
Cogent business & management
12
International journal of electronic commerce : IJEC
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
European journal of marketing : EJM
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Management science : journal of the Institute for Operations Research and the Management Sciences
11
Business horizons
10
Electronic markets : EM ; the international journal of electronic commerce and business media
10
International journal of business information systems : IJBIS
10
Electronic commerce research and applications
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
9
more ...
less ...
Source
All
ECONIS (ZBW)
62
Showing
1
-
10
of
62
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The influence of digital marketing on tourists' behavioural intentions from social networks and e-WOM interactions
Aziz, Miriam R.
;
Al Alam, Adel F.
- In:
International journal of internet marketing and …
20
(
2024
)
3/4
,
pp. 364-385
Persistent link: https://www.econbiz.de/10015065565
Saved in:
2
The role of internet celebrities in purchase intention and impulse buying
Moslehpour, Massoud
;
Dadvari, Alaleh
;
Lin, Pei-Kuan
; …
- In:
International journal of internet marketing and …
20
(
2024
)
2
,
pp. 141-163
Persistent link: https://www.econbiz.de/10015065513
Saved in:
3
Investigating factors affecting trust and purchase intention towards online websites : structural equation modelling approach
Dogra, Pallavi
;
Kaushal, Arun
- In:
International journal of internet marketing and …
18
(
2023
)
1
,
pp. 98-120
Persistent link: https://www.econbiz.de/10014318246
Saved in:
4
Customer engagement : a systematic review and future research agenda
Kaur, Gurveen
;
Deshwal, Pankaj
;
Dangi, Hamendra Kumar
- In:
International journal of internet marketing and …
18
(
2023
)
2/3
,
pp. 148-180
Persistent link: https://www.econbiz.de/10014318250
Saved in:
5
Research about persuasive effects of social media influencers as online opinion leaders 1990-2020 : a review
Ha, Louisa
;
Yang, Yang
- In:
International journal of internet marketing and …
18
(
2023
)
2/3
,
pp. 220-241
Persistent link: https://www.econbiz.de/10014318260
Saved in:
6
My brand, my self(ie) - why consumers portray themselves in brand-selfies
Flaswinkel, Anne Mareike
;
Rump, Markus
;
Decker, Reinhold
- In:
International journal of internet marketing and …
18
(
2023
)
2/3
,
pp. 310-334
Persistent link: https://www.econbiz.de/10014318347
Saved in:
7
Effects of e-marketplaces brand trust on repurchasing intention and WOM : are they reinforced by consumers' online shopping experience?
Santi, Pedro Victor de
;
Carneiro-da-Cunha, Julio Araujo
; …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 100-121
Persistent link: https://www.econbiz.de/10014340166
Saved in:
8
Purchasing intentions and digital influencers
Laroutis, Dimitri
;
Boistel, Philippe
;
Zaman, Mustafeed
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 172-191
Persistent link: https://www.econbiz.de/10014340169
Saved in:
9
Influence of social media and online reviews on university students' purchasing decisions
Torabi, Mostafa
;
Bélanger, Charles H.
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 98-119
Persistent link: https://www.econbiz.de/10013041206
Saved in:
10
Is WhatsApp a "new age advertising tool"?
Srivastava, Mallika
;
Fernandes, Semila Fenelly
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 120-141
Persistent link: https://www.econbiz.de/10013041207
Saved in:
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->