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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~source:"econis"
~source:"repec"
~subject:"Consumer behaviour"
~subject:"Social web"
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Search: subject_exact:"Corporate image"
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Consumer behaviour
Social web
Corporate reputation
4
Firmenimage
4
Brand management
3
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3
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3
Brand architecture
2
Credibility
2
Glaubwürdigkeit
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corporate reputation
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Melanthiou, Yioula
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Popoola, Temitope
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International journal of internet marketing and advertising : IJIMA
Journal of retailing and consumer services
25
Journal of business research : JBR
22
Corporate reputation review : an international journal
18
Journal of business ethics : JOBE
18
The journal of brand management : an international journal
13
Corporate communications : an international journal
12
Psychology & marketing
10
SpringerLink / Bücher
10
Asia Pacific journal of marketing and logistics
9
International journal of hospitality management
9
International journal of retail & distribution management
7
Journal of marketing communications
7
Cogent business & management
6
International journal of contemporary hospitality management
6
International journal of electronic marketing and retailing : IJEMR
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of travel and tourism marketing
6
The journal of product & brand management
6
Administrative Sciences : open access journal
5
European research studies
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Gabler Edition Wissenschaft
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International studies of management and organization
5
Journal of global marketing
5
Journal of hospitality marketing & management
5
Journal of marketing management : MM
5
Marketing intelligence & planning
5
Online reputation management in destination and hospitality : what we know, what we need to know
5
Tourism management : research, policies, practice
5
Business horizons
4
Corporate social responsibility and environmental management
4
Harvard-Business-Manager : das Wissen der Besten
4
International journal of electronic commerce : IJEC
4
International journal of industrial organization
4
International marketing review
4
Journal of Islamic marketing
4
Journal of financial services marketing : JFSM
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of international marketing
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Journal of marketing theory and practice
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ECONIS (ZBW)
RePEc
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1
The impact of user-generated fake news on brand equity : moderating mechanisms of brand attitude and corporate reputation
Stiehler-Mulder, Beate E.
;
Maduku, Daniel K.
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 146-171
Persistent link: https://www.econbiz.de/10014340168
Saved in:
2
Building corporate reputation through social media marketing efforts : the mediating role of corporate brand credibility
Garanti, Zanete
;
Igbudu, Nicholas
;
Popoola, Temitope
; …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 370-393
Persistent link: https://www.econbiz.de/10014318231
Saved in:
3
Comparing blogs with print ads for corporate branding : the role of source credibility
Vinuales, Gema
;
Sheinin, Daniel A.
- In:
International journal of internet marketing and …
14
(
2020
)
2
,
pp. 168-183
Persistent link: https://www.econbiz.de/10012252814
Saved in:
4
Credibility cues in online shopping : an examination of corporate credibility, retailer reputation, and product review credibility
Kim, Sojung
;
Choi, Sejung Marina
- In:
International journal of internet marketing and …
7
(
2012
)
3
,
pp. 217-236
Persistent link: https://www.econbiz.de/10009576339
Saved in:
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